Abhik Das is a Senior Correspondent at Apeejay Institute of Mass Communication (AIMC), contributing stories on student achievements, campus events, academic initiatives, industry interactions, and emerging trends in journalism and media education. With a strong background in content writing, content strategy, and SEO, he has helped drive organic growth for startups, EdTech platforms, and digital-first brands, including delivering a 162% increase in organic traffic for a fintech client. His expertise spans topical authority building, AI-assisted publishing, and search-led content strategies, enabling him to create insightful, engaging, and impactful stories that connect with aspiring media professionals and a wider audience.
