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Online Session on 'How to Price Strategically'

Delhi, March 9, 2022: An online session on ‘How to Price Strategically’ was organised by ASM on 9th March 2022. The session was delivered by Prof. Utpal Dholakia, George R. Brown Professor of Marketing, Rice University, USA.

Eco Club of ASM organised a Seminar on 'Melting Glaciers: Challenges and the Road Ahead'

Delhi, Jan 6, 2022: The Eco Club of Apeejay School of Management (ASM) organised a Seminar on 'Melting Glaciers: Challenges and the Road Ahead' on 6 January 2022 to create awareness about the impending catastrophe and an urgent need for public policy interventions on the matter.

"Unfortunately, people talk less about the alarmingly accelerated rate of melting glaciers as its impacts are not immediately visible," observed Prof. Etinder Pal Singh, Deputy Director, ASM, while inaugurating the Seminar. He said that the issue must be at the center of public discourse so that the policymakers pay heed to the emerging concerns and take corrective measures before it is too late.

Mr V Selvarajan, Founder, Green Circle, in his opening remarks at the Seminar, observed that the melting of glaciers sustains the world, but the abnormal rate of melting threatens the very survival of life on the planet earth. He said that the worryingly high rate of melting glaciers in different parts of the world has been causing frequent natural disasters like cyclones, floods, and droughts resulting in loss of revenue and livelihoods. He called for the sincere implementation of a global action plan for managing the rate of melting glaciers as per the Paris Agreement 2015 which mandates a determined reduction in carbon emission by all the countries party to the accord. Mr Selvarajan maintained that we are already in the middle of a climate crisis and need urgent action by all the countries without further ado.

Speaking on the occasion, Ms Shriti Goyal, Student, PGDM (2021-23 batch), ASM, said that global warming is causing melting glaciers and we need to address the related issues with a greater sense of urgency. She further observed that excessive carbon emissions cause global warming and the sooner we switch to cleaner energy, the better it will be to arrest the melting glaciers which are reservoirs of freshwater.

Ms Ananya Bhanja Deo, student, Post Graduate Diploma in Corporate Communication & Event Management (2021-22 batch), Apeejay Institute of Mass Communication, emphasised the need of taking up accountability at the personal level to mitigate the crisis. Ms Deo said that even a small step such as keeping the inbox free from junk mail by regularly deleting them can contribute towards reducing the energy needs to maintain cloud computing infrastructure and thereby lessening global warming which in turn can help in slowing down the rate of melting of glaciers.

Mr Aditya Anand Jha, student, PGDM (2021-23 batch), ASM, spoke about the worrisome impact of the rate at which the glaciers are melting today and emphasised that people should be prepared for the proverbial doomsday if the scenario does not change so far as the crisis management of climate change issues are slow-paced and imbued in the conflict between developing and developed nations.

Prof. Kamal Kishore, Dean, ASM, and Dr Srirang Jha, Head, General Management Area, ASM, also shared their views on how the crisis emanates from melting glaciers can be contained.

The Seminar was moderated by Ms Kajal Kumari, student, PGDM (2021-23 batch), ASM. Ms Leena Raheja, student, PGDM (2021-23 batch), ASM, summed up the deliberations and proposed a vote of thanks.

Founder’s Day 2021

Apeejay School of Management celebrated the 102nd Birth Anniversary of the Founder Chairman of Apeejay Education, Dr. Stya Paul, via a digital event with the presence of all the faculty, staff, and students of Apeejay Dwarka campus on Zoom. The event was a huge success showcasing exceptional performances of students of the Apeejay Dwarka campus. The event started with opening remarks by Mr. Ashok Ogra, Advisor, Apeejay Institute of Mass Communication, about the life and achievements of Dr. Stya Paul. This was followed by a cultural program that included bhajans and dance performances by our talented students.

The cultural program was proceeded by sharing motivational quotes inspiring the students to follow the path to success and to remain motivated during these unprecedented times by Dr. Etinder Pal Singh, Director, Apeejay School of Management, who then read the message by Mrs. Sushma Paul Berlia about her father (Dr Stya Paul).

The event concluded with the announcement of ‘Dr. Stya Paul Award for Human Values’ by Mr. Kamal Kishore, Dean, Apeejay School of Management, and Mr. Sajal Mukherjee, Director Apeejay Institute of Mass Communication. The award was shared by two students Ms. Astha Bansal and Ms. Rishibha Singla of Apeejay School of Management.

All the performances were mesmerising and the event was beautifully organised and coordinated by students. The event was attended and enjoyed by the whole campus. Although it was a digital event, the students could feel as if they were on campus.

Tell-A-Tale Story Telling Competition

New Delhi, August 12, 2021: Apeejay School of Management (ASM) organised a 'Tell-A-Tale Story Telling' competition for undergraduate students on 12 August 2021. Around 60 students from all over the country registered for the competition. Students shared either published stories that had inspired them to change or stories from their lives that motivated them to transform into better human beings. Prakash Kumar Singh of Trinity Institute of Innovation in Professional Studies won the first prize, while Ananya Dutta of Bharti College and Shivam Kalia of IIHMR won the second and third prizes respectively. The results were announced by Prof. Kamal Kishore, Dean, ASM. The competition was inaugurated by Mr. O.P. Khanduja, Executive Director, ASM. Dr. Tinder Pal Singh, Director, ASM, delivered the vote of thanks. The competition was judged by Dr. Pooja Baweja, Assistant Professor, Maitreyi College (affiliated to Delhi University), and Dr. Monika Arora, Associate Professor, ASM. The event was organised by Dr. Shweta Jha, Associate Professor, ASM.

Open Mic Competition

New Delhi, June 30, 2021: ASM Dwarka organised an Open Mic Competition for the undergraduate students over Zoom, on 30 June 2021. 50 students from 18 different colleges in India participated in the event. Students from Uniglobe College, Kathmandu, and Namuna College of Fashion Designing, Kathmandu also participated in the competition.

Aditya Anand Jha, P.J.M. College of Dairy Technology, Jharkhand bagged the first prize, Karuna Pandey, Uniglobe College, Kathmandu & Neha Katiyar, Deshbhandhu College bagged the second prize, while Mansi Sahi, JIMS Vasant Kunj won the third prize in Group A and Shivansh Khetan, Hansraj College won the first prize. Robin Sharma, Trinity Institute of Professional Studies and Saniya, Bharati College won the second and third prize respectively in Group B.

Dr. Etinder Pal Singh, Director, ASM, welcomed the students. In his address, he mentioned the role Outreach Committee in enhancing leadership and managerial skills among students. Prof. Kamal Kishore, Dean, ASM, gave his concluding remarks.

The competition was judged by Dr. Monkia Arora, ASM, Dr. Monika Kulshretha, IINTM, Dr. Monika Bansal, Deendayal Upadhaya College, and Dr. Preeti Suryawanshi, ASM.

Ms. Palak Bawaja & Ms. Muskan Manchanda, students PGDM (2020-22) were the Masters of the Ceremony. This event was organised by Dr. Shweta Jha.