Influence and Trend of Programmatic Advertising

  • Programmatic advertising uses automated technology and algorithmic tools for influencing consumer behavior
  • Programmatic Advertising can help you reach customers along their entire path to purchase and drive more valuable conversions
  • It works on the basis of Machine Learning and AI
  • Programmatic Advertising blends creativity and technology in the new marketing era
Mr Rajiv Khurana
Co – Founder UPSWIIT