
Influence and Trend of Programmatic Advertising
- Programmatic advertising uses automated technology and algorithmic tools for influencing consumer behavior
- Programmatic Advertising can help you reach customers along their entire path to purchase and drive more valuable conversions
- It works on the basis of Machine Learning and AI
- Programmatic Advertising blends creativity and technology in the new marketing era
Mr Rajiv Khurana
Co – Founder UPSWIIT
Co – Founder UPSWIIT