Dr Pranati Paheli

Assistant Professor
  • Dr. Pranati has 8 years of teaching experience in the area of marketing and consumer behavior.
  • She is UGC NET qualified and has done her Ph.D in Management from Jain University, Bengaluru.
  • She specialises in qualitative research analysis.
  • Her interest areas cover identity and consumption, marketing research, retail marketing, services marketing, brand marketing, digital marketing.
  • She has taught at School of Business, Alliance University, CMS Business School, Jain University, Bengaluru and Guru Gobind Singh Indraprastha University, New Delhi.
  • She has presented papers at various national and international conferences like TISS Mumbai, IIT Delhi, XIM Bhubaneswar, IIM Bangalore, IIM Shillong.
  • She is associated with an NGO Better World Foundation on a Project Nutrition on Wheels (NOW) – a Jharkhand state government project.
  • She is an  alumna of Miranda House, Delhi University.