AIMC Webinar Series 2020

Apeejay Webinar Series: 2020-21

An AIMC E-Learning Initiative Committed to Media Education during COVID-19

During this extraordinary time, educators around the world are promptly adapting to remote learning. This webinar series is an endeavour of Apeejay Institute of Mass Communication (AIMC), dedicated to Media Education. Our objective is to ensure that Media Education is delivered to Indian Media & Entertainment (M&E) industry enthusiasts and aspirants when the nation is under lockdown. The webinars are being delivered by industry experts & educators and features discussion on trends that are shaping the M&E sector. They provide the attendees with the opportunity to interact with subject matter experts and satiate their curiosity by asking topic related questions from the comfort of their homes.

The webinars that have been conducted until now are detailed below:

AIMC Webinar Series 2020
An Interactive LIVE Session with Amar Kaushik, Bollywood Director (Blockbuster films ‘Stree’ and ‘Bala’) and an AIMC alumnus.
AIMC Webinar Series 2020
‘Advertising – When Good Brands go Bad’ by Shailendra Paratap Jain, Foster School of Business, University of Washington, USA.
AIMC Webinar Series 2020
The Art of Visual Storytelling by Vikram Srivastava. Creative Service Director, PMG Asia
AIMC Webinar Series 2020
LIVE interaction with Amazon Prime Series Team ‘Pataal Lok’.
AIMC Webinar Series 2020
Sports Journalism & Cricket Commentary by Sanjay Banerjee, Broadcaster & Cricket World Cup Commentator.
AIMC Webinar Series 2020
Indian Media Landscape: Pre and Post COVID-19 by Prof. Ashok Ogra, Advisor (Mass Communication), AIMC, Formerly: Vice-President, Discovery Channel & Animal Planet (South Asia) and Associate Professor, Film & TV Institute, Pune.
AIMC Webinar Series 2020
Pushpa Nair, PR Expert & Former Director, Perfect Relations (PR)
CELEBRITY PR: The Power of Public Relations
AIMC Webinar Series 2020
Anant Vijay, Associate Editor, Dainik Jagran, National Award Winner for Best Critic on Topic: Cinema, Sahitya & Patrakarita

AIMC Webinar Series 2020

Pradeep Sarkar, Writer, Bollywood Director & Award Winning Creative Director on Topic: ART OF FILM-MAKING & CREATIVITY IN ADVERTISING

AIMC Webinar Series 2020

Careers in Public Relations, Corporate Communication. & Event Activation by Ms. Sujata Soni Bali Founder Director, Miran Production (Event) & Ms. Poornima Malhan HR, Edelman Talent Acquisition (PR)

AIMC Webinar Series 2020

FUTURE OF BUSINESS & FINANCIAL JOURNALISM by Mr. Kuruvadi Badrinath, Noted Business & Financial Journalist

AIMC Webinar Series 2020

A DIALOGUE WITH PRASOON JOSHI & RAJ NAYAK by MR. PRASOON JOSHI Padma Shri Poet-Songwriter, Communication Professional & Chairman- CBFC & MR. RAJ NAYAK Media Maven & Founder House of Cheer Networks Pvt Ltd.

AIMC Webinar Series 2021

RADIO AS MEANS OF COMMUNICATION by Mr. Pervaiz Alam, Founder Director of Cine Inc, UK & Formerly with BBC Radio, London

AIMC Webinar Series 2021

J&K: PRE & POST 370 by Mr. Ashok Bhan, Senior Supreme Court Lawyer

AIMC Webinar Series 2021

INDIA-CHINA RELATIONS: BACKGROUND & CURRENT STANDOFF by Mr. Shubhajit Roy, Associate Editor, The Indian Express

AIMC Webinar Series 2021

COMMUNICATION THROUGH ACTING by Mr. Phonsok Ladakhi, Media Production Professional & Noted Bollywood Actor

AIMC Webinar Series 2021

CINEMA & SOCIETY by Mr. Munish Bhardwaj, Noted Director, Writer, Actor & Faculty at FTII, Pune

AIMC Webinar Series 2021

CHANGING TRENDS OF CREATIVITY by Mr., Devender Mehta, Executive Creative Director, Innocean Worldwide (Advtg.)

AIMC Webinar Series 2021

BUSINESS & FINANCIAL JOURNALISM, Senior Deputy Editor, The Hindu Business Line

AIMC Webinar Series 2021

BASICS OF PHOTOGRAPHY & VLOGGING by Mr. Chitransh Saxena, Canon India Ltd. With Photography Technical Specialist

AIMC Webinar Series 2021

ADVERTISING & MEDIA PLANNING CAREER by Mr. Mohit Joshi, MD, Havas Media (Advtg.)

AIMC Webinar Series 2021

A DAY IN THE LIFE OF A PRIME TIME NEWS ANCHOR by Ms. Preeti Dahiya, Prime Time News Anchor, Times Now

AIMC Webinar Series 2021

PANEL DISCUSSION ON ANALYSIS OF UNION BUDGET 2021-22

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Media Chaupal 2020

New Delhi, Jan 31, 2020: Apeejay Institute of Mass Communication (AIMC) organised the 3rd edition of its flagship event ‘Media Chaupal’, held on 31st January 2020, at Apeejay Dwarka Campus. The event featured discussions with some of the most experienced media professionals from across India, including Prof. KG Suresh, Eminent Journalist & Professor Emeritus, AIMC, Smita Prakash, Editor-in-Chief, ANI, Dr Ajit Pathak, National President, PRSI, Navneet Anand, Managing Director, Grey Matters, Ruben Banerjee, Editor-in-Chief, Outlook India and Atul Chaurasia, CEO, Newslaundry.

Media Chaupal aims at providing college students an open forum to discuss and gain insight into various media fields like Journalism, Advertising, Public Relations, Event Management and Social Media. Faculties and students from various colleges across Delhi NCR witnessed open discussions on the evolution of storytelling as the most powerful tool in the Communications industry. Media stalwarts and experts held discussions on how the Indian Media & Entertainment Industries – specifically Journalism and Integrated Marketing Communication – are undergoing a phenomenal change in the age of digital freedom.

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Professors of Media School get a panoramic view of Data Journalism

Faculty Development Program at Apeejay Institute of Mass Communication

A teacher is a lifelong learner. With a view of understanding a niche topic as Data Journalism and enriching their knowledge for their respective research areas, four professors- Ms. Krishna Pandey, Ms. Deepika Dhawan, Mr. Ritwik Ghosh and Mr. Mohit Kishore Vatsa from DME Media School attended a three-day Faculty Development Program (FDP) on Data Journalism from 19th- 21st December 2019 at Apeejay Institute of Mass Communication (AIMC), Dwarka.

Prof. Ashok Ogra, Advisor (Mass Communication), Apeejay Group; Prof. Sajal Mukherjee, Director, AIMC and Prof. KG Suresh, Professor Emeritus, AIMC welcomed the participants heartily on the first day of the FDP. The resource persons for the first day were Ms. Tuhina Pandey, Head- Global Corporate Communication & Public Affairs, Tech Mahindra; Mr. KM Prashant, Deputy General Manager, NTPC and Prof. KG Suresh, Professor Emeritus, AIMC.

Ms. Pandey talked about the rise of data journalism. She extended its relevance to data privacy and the concept of ‘consent’. She pressed on the fact that print readership is rising and will continue to rise. She also quoted during her session ‘Comments are free, facts are not.’

Prof. KG Suresh dived into the essential definitions of data journalism and its relevant history. He emphasized that data journalism has always been there, but people started talking about it only since 1989 when a Pulitzer prize for data journalism was presented to an Investigative Reporter Bill Dedman of the Atlanta Journal-Constitution. He talked about the data-driven journalism process in detail and said that data journalism brings transparency to reporting. Mr. KM Prashant shared a presentation about the corporate communication story of National Thermal Power Corporation Ltd. (NTPC) and how data plays an immense role in it.

On day two, Mr. Harikishan Sharma, Assistant editor, The Indian Express talked about the definitions of key words drafted in the laws by the government and thus the misdirected data basis it. He also explained how people tend to find loopholes in the laws, adulterating the data. He concluded by saying that the laws need to be changed regularly in order to curb the misleading nature of data.

Mr. Roshan Panjwani, Partner Solutions Manager- News, Facebook India introduced the participants to an elaborate presentation of Creator Studio by Facebook. The web application is used to manage multiple pages at once by video publishers and creators. It is also used to analyse content and build online communities. According to him, it is most useful for the purpose of disseminating news over the social media platforms like Facebook and Instagram.

Dr. Umesh Arya, Professor- Guru Jambeshwar University of Science and Technology was the third guest on day two. He taught important techniques for primary and secondary data research online. His session included Google Power Search, data scraping and data filtering. He talked about the nature of data and explained tricks to filter data for free. Dr. Arya also shared techniques on how to collect primary data from Twitter and other social media platforms.

The third day saw Mr. John Samuel Raja, Co-founder of website ‘How India Lives’. He shared his insights on how political data is analysed and presented in interesting formats. He shared from his expertise on how to get data such as political party funding, profiles of political candidates, election expenditure and past records of candidates from government websites.

Mr. Shyamlal Yadav, Senior Editor, the Indian Express shared his lifelong experiences as an investigative journalist. He described his stories of bringing real changes in the laws and functions of the government through Right to Information (RTI) Act as his only weapon.

He claims to not hide his identity as a journalist while investigating a story that he wants to uncover. He highlighted how a journalist can find new angles and unleash hidden stories only by scraping new data from the field. He suggested the professors in the audience to teach their students to use RTI as much as possible to be a good journalist.

Dr. Rajeev Kumar Panda, Associate Professor and Mr. Naveen Gautam, Assistant Professor from AIMC hosted the certificate distribution ceremony with great enthusiasm. The participants shared their experiences of the FDP.

The program ended with a concluding speech by Dr. Ashok Ogra wherein he shared that he looks forward to organising more such programs and for having participants onboard in future.

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Apeejay Institute of Mass Communication (AIMC): Workshops conducted at other universities/institutes

Apeejay Institute of Mass Communication (AIMC): Workshops conducted at other universities/institutes

Apeejay Institute of Mass Communication (AIMC): Workshops conducted at other universities/institutes

Jaipur, AIMC, in collaboration with the Center  for Mass Communication of Rajasthan University organised a two-day workshop on on 11th-12th March 2012 on tye following topics –

   1. DSLR Camera: A Mini Cam for Mega Movies
   2. Social Media Phenomenon
   3. Analyzing Ads
   4. Understanding TRP

The Workshop was attended by a large number of students belonging to the University of Rajasthan, International College of Girls, Kanoria College and other institutes based in Jaipur.

The key AIMC resource persons for this Workshop were Asst. Prof. Rajeev Panda, Asst. Prof. Naveen Gautam, Dr. Puja Mahesh and Prof. Ashok Ogra.

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excellence education

Recognition for Excellence in Media Education

excellence education
AIMC won the “Excellence In Media Education” award at the HT Conclave held on February 22, 2013 in New Delhi. The Conclave was held to recognise the best of private institutes in Delhi/NCR in six different categories: Engineering, Management, Fashion Design, Mass Communication, Animation and Hotel Management. AIMC was the sole winner in its category.

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AIMC Faculty in Jalandhar

The department of multimedia of Apeejay College of Fine Arts organised a day-long workshop on ‘Creative Photography and Image Editing Techniques’ on 17th February 2012. Resource persons, Rajeev Panda and Naveen Gautam from Apeejay Institute of Mass Communication, Delhi, highlighted techniques involved in creative photography and digital editing.

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AIMC Faculty in Rajasthan University

The department of Mass Communication Center of Rajasthan University organised a workshop on Creativity and Camera Techniques. Asst. Prof. Rajeev Panda and Asst. Prof Naveen Gautam of Apeejay Institute of Mass Communication, Delhi conducted the workshop on 13th July 2012. They emphasized and demonstrate the required skills and necessity of creativity and camera operations. 80 students of Mass Communication Centre of Rajasthan University and other institutes attended the workshop.

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Media Workshop for Kashmir University Students

Apeejay Institute of Mass Communication (AIMC) organised half-day workshop for the students of Media Education Research Centre, Kashmir University on “Social Media” and “Camera and Lighting” at institute’s campus on jan 30, 2012.  The students were on a media tour to understand the latest in the field of broadcast programming & technique.

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