New Delhi, September 26, 2014: A three-day film festival, ‘We Care’, was held at the Apeejay Institute of Mass Communication (AIMC) from Sep. 24- Sep. 26, 2014. Every year, ‘We Care’ aims to sensitise students and the society at large towards issues associated with the ‘Differently-abled people’ and make them realise that there are special skills which very much make them fit to be called ‘Specially-abled people’.
The festival was organised in association with the internationally recognised NGO, ‘Brotherhood’, with the support of UNESCO, National Trust and UN Information Centre. This is the sixth consecutive year that AIMC has hosted the festival.
The various films screened included ‘Tunnel’ – an animated film with powerful message of how a blind child is helping normal children to cross a tunnel; ‘Accsex’ – a film which speaks beautifully about the emotions of disabled women since emotions are not choosy; ‘Dr. Paw’ – a film which deals with dog therapy which does wonders for the disabled and ‘Fixed’ – an international film which gave knowledge about how science and technology is proving to be a great assistance to the disabled. There were other movies too like ‘White Balance’, ‘Dark’, etc. Two short films – ‘I, Me and Myself’ & ‘Teleprompter’ produced by students of AIMC got excellent response from the audience.
Scene from the movie screened at the festival
Mr. Ajay K Lal, Mr. Shigeru Aoyagi, Mr. Satish Kapoor, Prof. Ashok Ogra, Mr. George Abraham & Prof. Alok Saklani inaugurating the event.
Ms. Aparna Sanyal who is the film-maker of the movie based on disability – ‘Drop of Sunshine’ – shared her thoughts on the making of the movie and the challenges in undertaking such a project. It was truly inspiring to learn how real life can be portrayed immaculately on the reels. The festival saw widespread participation from students of various schools and universities across NCR. A photography exhibition was also organised on the theme. Mr. Ajay K. Lal, Jt. Secretary & CEO, National Trust; Ms. Kiran Puri, Joint Secretary and Financial Advisor, Ministry of Social Justice and Empowerment and Mr. Joginder Singh, I.A.S (Retd.) & Former Director, CBI were the Chief Guests for the event on three separate days. The other guests who threw light on this sensitive topic included Mr. Shigeru Aoyagi, Director and UNESCO representative to India, Bhutan, Maldives and Sri Lanka; Mr. George Abraham, Founder, Score Foundation; Retd. Air Marshal, Denzil Keelor, CEO, Special Olympics Bharat; Ms. Arfa Khanum, Senior Anchor, Rajya Sabha TV and Mr. Satish Kapoor, Founder, Brotherhood informed the audience that every year the ‘We Care’ festival begins from Apeejay Campus, Delhi and spans across countries.